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1
Selling the president, 1920 : Albert D. Lasker, advertising, and the election of Warren G. Harding /
Por Morello, John A., 1951-
Westport, Conn. : Praeger, 2001

Livro
2
Videostyle in presidential campaigns : style and content of televised political advertising /
Por Kaid, Lynda Lee
Westport, Conn. : Praeger, 2001

Livro
3
The Living Room campaign
[New York] : A&E Home Video, 1996

online
4
Advertising wins elections, a handbook of political advertising.
Por McCaffrey, Maurice
Minneapolis : Gilbert Pub. Co., 1962
[First edition]

Livro
5
Power for tomorrow political television advertising classics 1986 /
Washington, D.C. : Campaigns & Elections, 1987

This item is not available through EZBorrow. Please contact your institution’s interlibrary loan office for further assistance.
online
6
The 1988 presidential campaign commercials
Washington, D.C. : Aristotle Industries, 1988

This item is not available through EZBorrow. Please contact your institution’s interlibrary loan office for further assistance.
online
7
Prime-time politics new directions in political TV advertising /
[Washington?] : Campaigns and Elections, 1989

This item is not available through EZBorrow. Please contact your institution’s interlibrary loan office for further assistance.
online
8
Beyond the 30-second spot : enhancing the media's role in congressional campaigns : Congress & the media.
Por Hoff, Paul S., 1942-
Washington, D.C. : Center for Responsive Politics, 1988

Livro
9
The Classics of political television advertising
Washington, D.C. : Campaigns and Elections, Inc., 1986

online
10
Advertising that won elections,
Por Fochs, Arnold
Duluth, A.J. Pub. Co., 1975
Rev.

Livro
11
30-second politics : political advertising in the eighties /
Por Kern, Montague, 1942-
New York : Praeger, 1989

Livro
12
Videostyle in Senate campaigns /
Por Nesbit, Dorothy Davidson, 1956-
Knoxville : University of Tennessee Press 1988
First edition

Livro
13
New perspectives on political advertising /
Carbondale : Southern Illinois University Press, 1986

Livro
14
Politics on display : yard signs and the politicization of social spaces /
Por Makse, Todd, Minkoff, Scott L., Sokhey, Anand Edward, 1981-
New York, NY : Oxford University Press, 2019

Livro
15
Going negative : how attack ads shrink and polarize the electorate /
Por Ansolabehere, Stephen
New York : Free Press, 1995

Livro
16
Dirty politics : deception, distraction, and democracy /
Por Jamieson, Kathleen Hall
New York : Oxford University Press, 1992

Livro
17
Mass media and elections /
Por Joslyn, Richard
Reading, Mass. : Addison-Wesley Pub. Co., 1984

Livro
18
Air wars : television advertising in election campaigns, 1952-2000 /
Por West, Darrell M., 1954-
Washington, D.C. : CQ Press, 2001
Third edition.

Livro
19
Packaging the presidency : a history and criticism of presidential campaign advertising /
Por Jamieson, Kathleen Hall
New York : Oxford University Press, 1984

Livro
20
Manipulation of the American voter : political campaign commercials /
Por Johnson-Cartee, Karen S.
Westport, Conn. : Praeger, 1997

Livro
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