Search Results

2721

Attracting the affluent : the first guide to America's changing ultimate market /

Naperville, Ill. : Financial Sourcebooks, 1991

Book

2722

Servicescapes : the concept of place in contemporary markets /

Lincolnwood, Ill. : NTC Business Books, 1998

Book

2723

Gays, lesbians, and consumer behavior : theory, practice, and research issues in marketing /

New York : Harrington Park Press, 1996

Book

2724

Reseller assortment decision criteria /

by Nilsson, Jerker
Greenwich, Conn. : JAI Press, 1987

Book

2725

Critical marketing : contemporary issues in marketing /

Chichester, UK ; Hoboken, NJ : Wiley, 2008

Book

2726

Qualitative methods for marketplace research /

by Sayre, Shay
Thousand Oaks, Calif. : Sage, 2001

Book

2727

Marketing issues : challenges for marketing in the 1980's /

by Greyser, Stephen A.
Cambridge, Mass. : Marketing Science Institute, 1980

Book

2728

Marketing research /

by Luck, David Johnston, Wales, Hugh G., Taylor, Donald A. (Donald Arthur), 1923-2006
Englewood Cliffs, N.J. : Prentice-Hall, 1974
Fourth edition.

Book

2729

Attitude research under the sun /

Chicago : American Marketing Association, 1979

Conference Proceeding Book

2730

The naked consumer : how our private lives become public commodities /

by Larson, Erik
New York : H. Holt, 1992
1st ed.

Book

2731

Information search style and business performance in dynamic and stable environments : an exploratory study /

by Slater, Stanley F.
Cambridge, Mass. : Marketing Science Institute, 1997

Book

2732

Seeing the voice of the customer : the Zaltman metaphor elicitation technique /

by Zaltman, Gerald
Cambridge, Mass. : Marketing Science Institute, 1993

Book

2733

Metrics to value R&D : an annotated bibliography /

by Hauser, John R.
Cambridge, Mass. : Marketing Science Institute, 1996

Book

2734

Age classification /

by Reynolds, Fred D.
Cambridge, Mass. : Marketing Science Institute, 1979

Book

2735

Variety for sale : mass customization or mass confusion? /

by Huffman, Cynthia
Cambridge, Mass : Marketing Science Institute, 1998

Book

2736

The paradox of low quality and high use : how researcher trust impacts market research outcomes /

by Moorman, Christine
Cambridge, Mass. : Marketing Science Institute, 1995

Book

2737

Competitive analysis /

by Oxenfeldt, Alfred Richard, 1917-
New York : Presidents Association, Chief Executive Officers Division, American Management Association, 1981

Book

2738

Readings in the analysis of survey data /

Chicago, Ill. : American Marketing Association, 1980

Book

2739

Marketing/research people : their behind-the-scenes stories /

by Honomichl, Jack J.
Chicago, IL : Crain Books, 1984

Book

2740

Trust and concern in consumers' perceptions of marketing information management practices /

by Milne, George R.
Cambridge, Mass. : Marketing Science Institute, 1998

Book

Narrow Search