Search Results

1

Economics of marketing /

by Douglas, Edna
New York : Harper & Row, 1975

Book

2

Public policy issues in marketing /

Lexington, Mass. : Lexington Books, 1975

Book

3

The IBM way : insights into the world's most successful marketing organization /

by Rodgers, F. G. (Francis G.)
New York : Harper & Row, 1986
1st ed.

Book

4

Creativity in services marketing : what's new, what works, what's developing /

Chicago, IL : American Marketing Association, 1986

Conference Proceeding Book

5

Preference pollution : how markets create the desires we dislike /

by George, David (David L.)
Ann Arbor : University of Michigan Press, 2001

Book

6

Marketing for profit: a study in the formulation of commercial policy within the business organisation.

by Hardy, Leonard
Harlow : Longman, 1971
Second edition.

Book

7

Essentials of marketing management.

by Kerby, Joe Kent, 1933-
Cincinnati, South-western Pub. Co. 1970

Book

8

Costing the earth : the challenge for governments, the opportunities for business /

by Cairncross, Frances
Boston, Mass. : Harvard Business School Press, 1992

Book

9

Born to buy : the commercialized child and the new consumer culture /

by Schor, Juliet
New York : Scribner, 2004

Book

10

Marketing /

by Heskett, James L.
New York : Macmillan, 1976

Book

11

Marketing information systems : selected readings /

Chicago : American Marketing Association, 1976

Book

12

Selling sin : the marketing of socially unacceptable products /

by Davidson, D. Kirk
Westport, Conn. : Praeger 2003
Second edition

Book

13

The sales manager's book of marketing planning /

by Cravens, David W.
Homewood, Ill. : Dow Jones-Irwin, 1983

Book

14

Distribution channels; behavioral dimensions

Boston, Houghton Mifflin 1969

Book

15

Fundamentals of marketing /

by Stanton, William J.
New York : McGraw-Hill, 1978
Fifth edition.

Book

16

Managing marketing channel relationships : report of conference cosponsored by Marketing Science Institute and Duke University /

by Ross, William T. (William Taylor), 1951-
Cambridge, Mass. : Marketing Science Institute, 1985

Book

17

The promotional planning process /

by Strang, Roger A.
New York, N.Y. : Praeger, 1980

Book

18

International marketing management, readings in systems and method /

Boston : Houghton Mifflin, 1969

Book

19

Marketing to women around the world /

by Bartos, Rena
Boston, Mass. : Harvard Business School Press, 1989

Book

20

Marketing classics : a selection of influential articles /

Boston : Allyn and Bacon, 1977
3d ed.

Book

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