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3941

Marketing management /

by Boyd, Harper W.
New York : Harcourt Brace Jovanovich, 1972

Book

3942

Marketing decision making; concepts and strategy

by Cravens, David W.
Homewood, Ill. : R. D. Irwin, 1980
Revised edition.

Book

3943

How to prepare and use marketing plans for profit /

by Goetsch, H. W.
St. Charles, Ill. : Marketing For Profit, 1979

Book

3944

Marketing to the changing household : management and research perspectives /

Cambridge, Mass. : Ballinger Pub. Co., 1984

Book

3945

Marketing decision making: strategy and payoff.

Ann Arbor, Mich., Bureau of Business Research, Graduate School of Business Administration, University of Michigan 1965

Book

3946

Marketing information systems /

by Schaffir, Kurt H., 1925-, Trentin, H. George
[New York] : AMACOM, 1973

Book

3947

Relationships between providers and users of market research : the role of personal trust /

by Moorman, Christine
Cambridge, Mass. : Marketing Science Institute, 1993

Book

3948

Analytic approaches to product and marketing planning : the second conference /

Cambridge, Mass. : Marketing Science Institute, 1982

Book

3949

A Different game : really new products, evolving markets, and responsive organizations /

Cambridge, Mass. : Marketing Science Institute, 1997

Book

3950

Helping your business grow : 101 dynamic ideas in marketing /

by Fenno, Brooks
New York : American Management Associations, 1982

Book

3951

Guerrilla marketing weapons : 100 affordable marketing methods for maximizing profits from your small business /

by Levinson, Jay Conrad
New York, N.Y. : Plume, 1990

Book

3952

Field sales management; text and cases /

by Dodge, H. Robert, 1929-
Dallas : Business Publications, 1973

Book

3953

Perceiving competitive reactions : the value of accuracy (and paranoia) /

by Clark, Bruce H., 1958-
Cambridge, Mass. : Marketing Science Institute, 1996

Book

3954

The marketing of industrial products.

by Wilson, Aubrey
[London] Hutchinson 1966

Book

3955

Environment, strategy, and the use of computer-based data : case studies in product management /

by Goldstein, David K.
Cambridge, Mass. : Marketing Science Institute, 1991

Book

3956

Implementing the marketing concept one employee at a time : pinpointing beliefs about customer focus as a lever for organizational renewal /

by Allen, Chris T.
Cambridge, Mass. : Marketing Science Institute, 1998

Book

3957

Marketing: management and social change /

by Hartley, Robert F., 1927-
Scranton : Intext Educational Publishers, 1972

Book

3958

Fundamentals of managerial marketing ; a first course /

by Gentry, Dwight L.
Boston : Heath, 1966

Book

3959

Principles of marketing channel management : interorganizational distribution design and relations /

by Mallen, Bruce E.
Lexington, Mass. : Lexington Books, 1977

Book

3960

Political marketing : an approach to campaign strategy /

by Mauser, Gary A.
New York, N.Y., U.S.A. : Praeger, 1983

Book

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