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1

Marketing accountability : a new metrics model to measure marketing effectiveness /

by McDonald, Malcolm
London : Kogan Page, 2011

This item is not available through EZBorrow. Please contact your institution’s interlibrary loan office for further assistance.

Book

2

Marketing plans : how to prepare them, how to use them /

by McDonald, Malcolm
Amsterdam ; Boston : Butterworth-Heinemann, 2002
5th ed.

Government Document Book

3

Marketing value metrics : a new metrics model to measure marketing effectiveness /

by McDonald, Malcolm, Mouncey, Peter, Maklan, Stan
London, England ; Philadelphia, Pennsylvania ; New Delhi, India : Kogan Page, 2014
[Second edition].

This item is not available through EZBorrow. Please contact your institution’s interlibrary loan office for further assistance.

Book

4

Marketing navigation how to keep your marketing plan on course to implementation success /

by Bradford, Edmund
Oxford : Goodfellow Publishers Ltd, 2012

This item is not available through EZBorrow. Please contact your institution’s interlibrary loan office for further assistance.

Electronic Book

5

Malcolm McDonald on marketing planning understanding marketing plans and strategy /

by McDonald, Malcolm
London ; Philadelphia : Kogan Page, 2008

This item is not available through EZBorrow. Please contact your institution’s interlibrary loan office for further assistance.

Electronic Book

6

Marketing : a complete guide in pictures /

by McDonald, Malcolm
Oxford : Elsevier/Butterworth-Heinemann, 2004
2nd ed.

Book

7

Marketing accountability : a new metrics model to measure marketing effectiveness /

by McDonald, Malcolm
London ; Philadelphia : Kogan Page, 2011

Book

8

If you're so brilliant--how come your marketing plans aren't working? : the essential guide to marketing planning /

by McDonald, Malcolm
London ; Milford, CT : Kogan Page, 2002

Book

9

Marketing plans : how to prepare them, how to use them /

by McDonald, Malcolm
New York, [N.Y.] : Franklin Watts, 1985

Book

10

Marketing due diligence : reconnecting strategy to share price /

by McDonald, Malcolm
Oxford ; Burlington, MA : Butterworth-Heinemann, 2007

Book

11

Marketing plans : how to prepare them, how to use them /

by McDonald, Malcolm
Chichester, West Sussex, U.K. : Wiley, 2011
7th ed.

This item is not available through EZBorrow. Please contact your institution’s interlibrary loan office for further assistance.

Book

12

Marketing and finance : creating shareholder value /

by McDonald, Malcolm
Hoboken : Wiley, 2013
2nd edition

This item is not available through EZBorrow. Please contact your institution’s interlibrary loan office for further assistance.

Book

13

Marketing plans : how to prepare them, how to profit from them /

by McDonald, Malcolm, Wilson, Hugh, 1962-
Hoboken : Wiley, 2016
Eighth edition.

This item is not available through EZBorrow. Please contact your institution’s interlibrary loan office for further assistance.

Book

14

The Marketing planner /

by McDonald, Malcolm
Oxford : Butterworth-Heinemann, 1992

Book

15

Malcolm McDonald on marketing planning : understanding marketing plans and strategy /

by McDonald, Malcolm
London ; Philadelphia : Kogan Page, 2008

This item is not available through EZBorrow. Please contact your institution’s interlibrary loan office for further assistance.

Book

16

Marketing plans : how to prepare them, how to use them /

by McDonald, Malcolm
Oxford ; Boston : Butterworth-Heinemann, 1999
4th ed.

Book

17

Marketing plans : how to prepare them, how to use them /

by McDonald, Malcolm
Chichester, West Sussex, U.K. : Wiley, 2011
7th ed.

Book

18

Marketing plans : how to prepare them, how to use them /

by McDonald, Malcolm
Oxford : Butterworth-Heinemann, 1995
Third edition.

Book

19

Marketing plans : how to prepare them, how to use them /

by McDonald, Malcolm
Amsterdam ; Boston ; London : Elsevier/Butterworth-Heinemann, 2007
6th ed.

Government Document Book

20

Marketing Plans : how to prepare them, how to use them /

by McDonald, Malcolm
New York : Franklin Watts, 1986

Book

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