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1

Chemical marketing : the challenges of the seventies /

Washington, DC : American Chemical Society, 1971

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Book

2

Direcci�on empresarial para publicitarios /

by Medina Aguerrebere, Pablo
Madrid : Dykinson, 2014

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Book

3

What is a 21st century brand? : new thinking from the next generation of agency leaders /

London : Philadelphia : Kogan Page, 2015

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Book

4

Strategic Marketing Approaches within Airline Management : How the Passenger Market causes the Business Concepts of Full Service Network Carriers, Low Cost Carriers, Regional Carri...

by B�olke, Susanne
Hamburg [Germany] : Anchor Academic Publishing, 2015

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Book

5

Id�arat al-i�l�an : maf�ah�im wa-istir�at�ij�iy�at mu��a�sirah = Advertising managment : contemporary concepts and strategies /

by Zu�b�i, �Al�i Fall�a�h, Shar�, Fat�h�i �Abd All�ah
�Amm�an : al-Y�az�ur�i, 2020

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Book

6

Werbung mit Gesch�aftsbeziehungen aus wettbewerbsrechtlicher Sicht /

by Buchgeister, Bj�orn
Hamburg : Diplomica Verlag, 2010

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Book

7

Strategic advertising mechanisms : from copy strategy to iconic brands /

by Fern�andez G�omez, Jorge David
Bristol : Intellect Books, 2021
New edition.

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Book

8

AMA complete guide to small business advertising /

by Vitale, Joseph G.
Lincolnwood, Ill., U.S.A. : NTC Business Books, 1995

Book

9

Advertising guidelines for small retail firms /

by Riso, Ovid
[Washington, D.C.?] : U.S. Small Business Administration, Management Assistance, Support Services Section, 1981
Repr. Apr. 1981.

Government Document Book

10

Putting your best foot forward : how to advertise & promote your business /

by Diggs, Steve
Holbrook, MA. : B. Adams, 1990

Book

11

What's a Saatchi? : and how come we have two of them? : how small and mid-sized independent advertising agencies can develop the right tools for survival /

by Jordan, Thomas
[Berkeley, Calif.] : Distributed by Publishers Group West, 2002

Book

12

Strategic advertising mechanisms : from copy strategy to iconic brands /

by Fernández Gómez, Jorge David
Bristol ; Chicago, IL : Intellect Books, 2021
New edition.

Book

13

The lovemarks effect : winning in the consumer revolution /

by Roberts, Kevin, 1949-
Brooklyn, NY : powerHouse Books, 2006
1st ed.

Book

14

Management strategy in creating sales as illustrated by significant advertising and promotional programs : case studies selected for student analysis /

by Coons, Quentin L.
Boston, Mass. : 1957

Book

15

Management and strategy in book publishing and printed communications /

by Georgiev, Lŭchezar
[Veliko Tŭrnovo] : Faber, 2014
First edition.

Book

16

Hanbai, kōkoku /

Tōkyō : Sanʾichi Shobō, 1988
Dai 1-han.

Book

17

Co-op, a merchandising manual for the nutritional retailer : contains: Up to date co-op information from all major manufacturers in the nutritional food field; merchandising tips i...

[California] : Nuritional Foods Inc., 1983

Book

18

Advertising spending levels and promotion policies : profit potential for the application of management science /

by Bass, Frank Myron, 1926-
Pittsburgh, Pa. : University of Pittsburgh, Graduate School of Business, 1979

Book

19

Promotional strategy : managing the marketing communications process /

by Engel, James F.
Homewood, IL : Irwin, 1991
7th ed.

Book

20

Microsimulation evaluation of advertising budget strategies /

by Herniter, Jerome D.
Cambridge, Mass. : Marketing Science Institute, 1969

Book

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