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1
Where we are and where we're going in qualitative research : transcript proceedings : ARF Qualitative Research Workshop ; the Chicago Hilton, July 23, 1992.
New York : Advertising Research Foundation, 1992

Conference Proceeding Book
4
Proceedings /
New York, Advertising Research Foundation, 1975

Conference Proceeding
5
Advances in advertising research. designing and communicating experience /
Wiesbaden : Springer Gabler, 2021

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Conference Proceeding Book
6
Advances in advertising research (Vol. III) : current insights and future trends /
Wiesbaden : Springer Gabler, 2012

Conference Proceeding Book
7
Media research.
Chicago, IL : Advertising Age, 1976

Conference Proceeding Audio Book
8
Advertising and the public interest, selected papers from the Conference on Advertising and the Public Interest held in Washington, D.C., May 1973 /
Chicago : American Marketing Association, 1974

Conference Proceeding Book
9
Advertising research : optimizing its effectiveness within the firm : transcript proceedings /
New York, N.Y. : Advertising Research Foundation, 1982

Conference Proceeding Book
10
Transcript proceedings : qualitative research in the 90s : issues, approaches, new technologies : ARF Qualitative Research Workshop, the New York Hilton, June 18, 1996.
New York : Advertising Research Foundation, 1996

Conference Proceeding Book
12
Advertising heavy spending tests : the state of the art, design issues and answers, related media scheduling strategies : transcript proceedings : an Advertising Research Foundation Key Issues Workshop, the New York Hilton, April 19, 1985.
New York, NY (3 E. 54th St., New York 10022-3180) : The Foundation, 1985

Conference Proceeding Book
14
Accountability now! : the new marketing contract : the ARF 45th Annual Convention and Research Infoplex '99, March 15th-17th, 1999, the New York Hilton & Towers.
[New York, N.Y.?] : [Advertising Research Foundation], 1999

Conference Proceeding
16
Building brand equity : the lead role of research in managing the power of brands: Transcript proceedings. /
New York, NY : Advertising Research Foundation, 1994

Conference Proceeding Book
17
Transcript proceedings : sharing opportunities and challenges around the world : ARF Sixth Annual Global Media Research Workshop, the Waldorf-Astoria, May 18-19, 1995.
New York : Advertising Research Foundation, 1995

Conference Proceeding Book
18
Magazine research : what the advertiser and agency planner/buyer needs to know today and tomorrow : transcript proceedings /
[New York] : Advertising Research Foundation, 1983

Conference Proceeding Book
19
Transcript proceedings : interactive consumer trends research symposium : the New York Hilton, July 26, 1994.
New York, N.Y. : Advertising Research Foundation, 1994

Conference Proceeding Book
20
Copy research validation : the past, the present, and the promise : transcript proceedings /
New York, N.Y. : ARF, 1981

Conference Proceeding Book
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