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1
Guerrilla marketing online : the entrepreneur's guide to earning profits on the Internet /
by Levinson, Jay Conrad
Boston : Houghton Mifflin, 1997
2nd ed.

Book
3
Social media ROI : managing and measuring social media efforts in your organization /
by Blanchard, Olivier, 1971-
Indianapolis, Ind. : Que, 2011

Book
4
Marketing to the social web : how digital customer communities build your business /
by Weber, Larry
Hoboken, N.J. : John Wiley & Sons, 2007

Book
5
Making markets : how firms can design and profit from online auctions and exchanges /
by Kambil, Ajit, 1962-
Boston, Mass. : Harvard Business School Press, 2002

Book
6
Net gain : expanding markets through virtual communities /
by Hagel, John, Armstrong, Arthur
Boston : Harvard Business School Press, 1997

Book
7
Advertising 2.0 : social media marketing in a Web 2.0 world /
by Tuten, Tracy L., 1967-
Westport, Conn. : Praeger, 2008

Book
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