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1
Trade policy between law, diplomacy and scholarship : Liber amicorum in memoriam Horst G. Krenzler /
Cham : Springer, 2015

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Book
2
Celebrating the past and future of marketing and discovery with social impact : 2021 AMS Virtual Annual Conference and World Marketing Conference /
Cham, Switzerland : Springer, 2022

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Book
3
Contemporary retail marketing in emerging economies : the case of Ghana's supermarket chains /
by Yawson, David Eshun, Yamoah, Fred A.
Cham, Switzerland : Palgrave Macmillan, 2022

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Book
4
Proceedings of the 1988 International Conference of Services Marketing, Cleveland, Ohio, October 26-28, 1988 /
Cham : Springer, 2015

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Conference Proceeding Book
5
Developmental states and business activism : East Asia's trade dispute settlement /
by Liao, Jessica Chia-yueh
Houndmills, Basingstoke, Hampshire ; New York, NY : Palgrave Macmillan, 2016

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Book
6
Global Business Value Innovations Building Innovation Capabilities for Business Strategies /
Cham : Palgrave Pivot, 2018

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Electronic Book
7
Covid-19, technology and marketing : moving forward and the new normal /
Singapore : Palgrave Macmillan, 2021

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Book
8
Intercultural Service Encounters : Cross-cultural Interactions and Service Quality /
by Sharma, Piyush
Cham, Switzerland : Palgrave Macmillan, 2019

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Book
9
Electricity derivatives /
by Aïd, René
Cham : Springer, 2015

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Book
10
Media and convergence management
Berlin ; New York : Springer, 2013

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Electronic Book
11
Channel strategies and marketing mix in a connected world /
Cham : Springer, 2020

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Book
12
Cultural perspectives in a global marketplace : proceedings of the 2010 Cultural Perspectives in Marketing Conference /
Cham : Springer, 2015

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Conference Proceeding Book
13
Handbook of service science.
Cham, Switzerland : Springer, 2019

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Book
14
Eurasian Business Perspectives Proceedings of the 29th Eurasia Business and Economics Society Conference /
Cham : Springer International Publishing : Imprint: Springer, 2021
1st ed. 2021.

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Electronic Book
15
Digital darwinism : branding and business models in jeopardy /
by Kreutzer, Ralf, Land, Karl-Heinz
Heidelberg : Springer, 2014

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Book
16
Retail marketing and sales performance : a definitive guide to optimizing service quality and sales effectiveness /
by Preuss, Christoph
Wiesbaden : Springer Gabler, 2014

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Thesis Book
17
The sustainable global marketplace : proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference /
Cham : Springer, 2014

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Book
18
Understanding auctions /
by Mochón, Asuncíon, Sáez, Yago
Cham : Springer, 2014

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Book
19
Brand growth barriers identify, understand, and overcome them /
by Krüger, Ralph
Berlin ; New York : Springer, 2013

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Electronic Book
20
Advances in national brand and private label marketing : eighth international conference, 2021 /
Cham : Springer, 2021

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Conference Proceeding Book
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