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1
Consumer behaviour and branding : concepts, readings and cases : the Indian context /
by Ramesh Kumar, S.
Chennai : Pearson Power : Dorling Kindersley (India), 2009

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2
Marketing and branding : the Indian scenario /
by Ramesh Kumar, S.
New Delhi : Dorling Kindersley (India), 2007

This item is not available through EZBorrow. Please contact your institution’s interlibrary loan office for further assistance.
Book
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