Strategy in Emerging Markets /
Markets which have been previously out-of-reach for companies other than monopolies or other protected firms, are increasingly being opened up to new entrants. Greater competitive pressure implies that more sophisticated business strategies must be formulated by all companies cooperating in emerging...
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| Format: | Book |
| Language: | English |
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Routledge,
2013.
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| Edition: | 1st edition |
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Lehigh
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Electronic book |
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