Communication best practices at Dell, General Electric, Microsoft, and Monsanto /

"Through case studies of communication best practices at Dell, General Electric, Microsoft, and Monsanto, this book provides specific and powerful theories for leadership, marketing, and stockholder communication. Best practice limitations are also revealed in the cases of IBM, the Bumper Works...

Full description

Bibliographic Details
Main Author: Cushman, Donald P.
Other Authors: King, Sarah Sanderson, 1932-
Format: Book
Language:English
Published: Albany : State University of New York Press, ©2003.
Series:SUNY series in human communication processes.
Subjects:

Rutgers

Holdings details from Rutgers
Call Number: HD30.3.C873 2003

NYU

Holdings details from NYU
Call Number: HD30.3 .C873 2003

Commonwealth

Holdings details from Commonwealth
Call Number: HD30.3 .C873 2003

Indiana University of Pennsylvania

Holdings details from Indiana University of Pennsylvania
Call Number: HD30.3 .C873 2003

Bucknell University

Holdings details from Bucknell University
Call Number: HD30.3 .C876 2003

Temple

Holdings details from Temple
Call Number: HD30.3 .C873 2003

Penn State

Holdings details from Penn State
Call Number: HD30.3.C873 2003

Villanova

Holdings details from Villanova
Call Number: HD30.3 .C873 2003

West Virgina University

Holdings details from West Virgina University
Call Number: HD30.3 .C873 2003