Business-to-business marketing 2018-2019 /

"Business-to-Business Marketing 2018-2019 presents statistics on B2B spending, comparisons of the effectiveness of marketing tactics, surveys of marketers and endusers, and analyses of trends in the B2B marketplace. Topics include analytics, B2Bmedia advertising, B2B e-commerce, behavioral mark...

Disgrifiad llawn

Manylion Llyfryddiaeth
Prif Awduron: Miller, Richard K. (Richard Kendall), 1946- (Awdur), Washington, Kelli D. (Awdur)
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Miramar, FL : Richard K. Miller & Associates, [2018]
Rhifyn:3rd edition.
Cyfres:RKMA market research handbook series.
Pynciau:

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Lehigh

Manylion daliadau o Lehigh
Rhif Galw: Electronic book

Villanova

Manylion daliadau o Villanova
Rhif Galw: HF5415.1263 .M56 2018