Social marketology : improve your social media processes and get customers to stay forever /

"Covering subjects ranging from the best-tasting breakfast cereal to the latest developments in cancer treatment, personal interactions are occurring with increased frequency on social media. And if you want to connect with customers, you have no choice but to join their conversations. This muc...

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Bibliographic Details
Main Author: Dragon, Ric
Format: Book
Language:English
Published: New York : McGraw-Hill, ©2012.
Subjects:

Indiana University of Pennsylvania

Holdings details from Indiana University of Pennsylvania
Call Number: HF5415.1265 .D73 2012