Consumer marketing 2018-2019 /

Consumer marketing 2018-2019 /

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Consumer Marketing 2018-2019 assesses leading approaches for marketing to consumers from media advertising to social media marketing, from direct mail to email, and from customer service to experiential marketing. Categorizing consumer marketing tactics into 52 topics, each presented in a separate c...

Полное описание

Библиографические подробности
Главные авторы: Miller, Richard K. (Richard Kendall), 1946- (Автор), Washington, Kelli D. (Автор)
Формат: ‌
Язык:English
Опубликовано: Miramar, FL : Richard K. Miller & Associates, [2018]
Редактирование:5th edition.
Серии:RKMA market research handbook series.
Предметы:
Marketing > United States.
Marketing > United States > Statistics.
Marketing > États-Unis.
Marketing > États-Unis > Statistiques.
BUSINESS & ECONOMICS > Commerce.
BUSINESS & ECONOMICS > Marketing > General.
BUSINESS & ECONOMICS > Sales & Selling > General.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Marketing.
United States.
Electronic books.
Statistics
Handbook
Handbooks and manuals.
Statistics.
Statistiques.
Guides et manuels.

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Lehigh

Подробно о фондах из Lehigh
Шифр: Electronic book

Villanova

Подробно о фондах из Villanova
Шифр: HF5415.1 .M557 2018

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