Consumer marketing 2018-2019 /

Consumer marketing 2018-2019 /

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Consumer Marketing 2018-2019 assesses leading approaches for marketing to consumers from media advertising to social media marketing, from direct mail to email, and from customer service to experiential marketing. Categorizing consumer marketing tactics into 52 topics, each presented in a separate c...

Fuld beskrivelse

Bibliografiske detaljer
Main Authors: Miller, Richard K. (Richard Kendall), 1946- (Author), Washington, Kelli D. (Author)
Format: Bog
Sprog:English
Udgivet: Miramar, FL : Richard K. Miller & Associates, [2018]
Udgivelse:5th edition.
Serier:RKMA market research handbook series.
Fag:
Marketing > United States.
Marketing > United States > Statistics.
Marketing > États-Unis.
Marketing > États-Unis > Statistiques.
BUSINESS & ECONOMICS > Commerce.
BUSINESS & ECONOMICS > Marketing > General.
BUSINESS & ECONOMICS > Sales & Selling > General.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Marketing.
United States.
Electronic books.
Statistics
Handbook
Handbooks and manuals.
Statistics.
Statistiques.
Guides et manuels.

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Lehigh

Detaljer om beholdninger fra Lehigh
Klassifikationsnummer: Electronic book

Villanova

Detaljer om beholdninger fra Villanova
Klassifikationsnummer: HF5415.1 .M557 2018

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