Digital marketing : integrating strategy and tactics with values /

by Kaufman, Ira Morton, 1947-
New York ; London : Routledge, Taylor & Francis Group, 2015

Digital marketing : integrating strategy and tactics with values, a guidebook for executives, managers, and students /

by Kaufman, Ira Morton, 1947-, Horton, Chris (Marketing consultant)
New York : Routledge, 2015